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ZOJIRUSHI CENTRAL

Hello. We are Zojirushi.

Then there was Zojirushi.

Then there was Zojirushi.

Blindingly fast technology. New today, old tomorrow. Our world as we know it. But Zojirushi is constant. Zojirushi stays relevant. Zojirushi still matters.
Because we evolve.

Tags: breadmakers
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The Rice Cooker

  • Black and white photo of the first Zojirushi Rice Warmer. The unit has floral print on its body. Photo is labeled with the year, 1970.

    1970

    What happens to rice after it cooks? Eventually it gets cold and hard, that’s what. Zojirushi decided to change that. We marketed a Rice Warmer that could keep rice tasting deliciously, perfectly warm.

  • 1974

    Cooking rice was still a tedious task, so Zojirushi decided to change that. Our all-electric Rice Cooker & Warmer made the rice, kept it warm, and maximized the taste of rice even more.

  • Black and white photo of the first Zojirushi Micom Rice Cooker & Warmer. The unit is white with floral prints around it’s body, and has a square panel with switch in the front. Photo is labeled with the year 1983.

    1983

    Rice cooker, meet the microchip. Zojirushi gets into the computer age by taking out the guesswork from making rice. No need to be an expert , the Micom Rice Cooker & Warmer does it all for you.

  • Black and white photo of the first Zojirushi Induction Heating Rice Cooker & Warmer. The unit is white and cube-like shape, with a shiny control panel. Photo is labeled with the year 1992.

    1992

    Harnessing the heat. We discover that Induction Heating (IH) can be precisely controlled to fine tune the heat during the cooking process. Paired with MICOM, a new age of more delicious rice is introduced.

  • First Zojirushi Pressure IH Rice Cooker & Wamer that is placed on a table next to a bowl of rice, which is a part of the Japanese meal. Photo is labeled with the year 1996.

    1996

    Can we top ourselves? Of course. Our Pressure IH Rice Cooker & Warmer brings high pressure into the picture, which can transform the composition of rice. Plumper, sweeter and fluffier with more umami.

  • Group shot of three Zojirushi employees wearing the company uniform. Gentleman in the middle is holding one of the recent rice cooker model. Photo is labeled “NOW’.

    NOW

    What’s on our menu today? The menus on our rice cookers keep evolving because we continue researching world cultures. We continue to find ways to improve the natural deliciousness of rice.

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The Breadmaker

  • 1988

    Baking bread at home is rewarding, but also time consuming. The kneading, rising and baking is a process. We introduced our Home Bakery Breadmaker to bake fresh bread at the touch of a button.

  • Black and white photo of the first Zojirushi breadmaker that bakes a horizontal 2-lb. loaf. The unit is white. Photo is labeled with the year 1997.

    1997

    What if I want a loaf like you get at the market? We answered that call with a breadmaker that has dual kneading blades to bake a horizontal 2- lb. loaf, just like the kind you get at the bakery!

  • Zojirushi Home Bakery Virtuoso® Breadmaker with various type of bread around the unit. The unit is stainless and black. Photo is labeled with the year 2011.

    2011

    More bread, better bread! Our Home Bakery Virtuoso® Breadmaker has heaters built into the lid, eliminating uneven baking. And with a variety of menu settings, it’s a true home bakery with so many choices.

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The Water Boiler & Warmer

  • Black and white photo of the Zojirushi Pelican Pot. The unit has a polished stainless exterior with a shape that resembles a pelican. Photo is labeled with the year 1948.

    1948

    With roots in the manufacturing of vacuum bottles, Zojirushi launches the Pelican Pot, a hot water carafe that was adored for its resemblance to a pelican. Since then, our product development has never stopped.

  • Black and white photo of the Zojirushi Air Pot® Dispenser. The unit is white with a large floral design around the body. Photo is labeled with the year 1973.

    1973

    Can’t we make it easier to dispense hot water without the lifting and pouring? The Zojirushi Air Pot® Dispenser could do this with a pump-activated button on the lid. Our innovation was just getting started.

  • Black and white photo of the Zojirushi Electric Air Pot® Dispenser. Photo is labeled with the year 1980.

    1980

    Wait—what if the water could be boiled and kept warm in the same unit, so you didn’t have to boil the water separately to fill it? Enter the Electric Air Pot® Dispenser , a safer and more convenient way.

  • 1989

    Our next logical innovation was to electrify the pump, so our Electric Water Boiler & Warmer was introduced--able to boil, keep warm and dispense the water with one touch of a button.

  • Photo of Zojirushi’s first VE® Hybrid Water Boiler & Warmer. The unit is stainless and light tan. A finger is pressing the “Dispense” button and hot water is getting poured into a tea kettle.

    1998

    To take advantage of our insulated vacuum technology, we developed the VE® Hybrid Water Boiler & Warmer, a greener way to conserve energy while heating and keeping the water warm.

  • Photo of an old lady holding a teacup who has just used the Zojirushi water boiler, and another photo of a man smiling while using his smartphone. Photo is labeled with the year 2001.

    2001

    With the wide use of water boilers everywhere, the Mimamori Hot Line service was a joint collaboration with other companies to stay in touch with their elderly and rural consumers. (Japan only)

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Other Electric Products

  • Black and white photo of Zojirushi’s first Electric Hot Plate. The unit has onion, onion. Shrimp, clams and other foods. Photo is labeled with the year 1974.

    1974

    For Japanese, the center of the family is at the dining table. Zojirushi took that idea to heart and developed the Electric Hot Plate so families could cook teppanyaki, with everyone cooking and eating at the table.

  • Black and white photo of Zojirushi’s first electric skillet. Photo is labeled with the year 1981.

    1981

    Continuing with the dining table cooking theme, we introduced our Electric Skillet so families could have hot pot style meals at home, the perfect dish, as gatherings at home start to gain in popularity.

  • Black and white photo of Zojirushi’s first grill. Photo is labeled with the year 1985.

    1985

    After mastering the hot pot, we went to the BBQ and brought the outdoor grill inside to the dining table. Another popular dish, yakiniku, can now be enjoyed by everyone at home.

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Mugs and Bottles

  • Black and white photo of the Zojirushi Pelican Pot. The unit has a polished stainless exterior with a shape that resembles a pelican. Photo is labeled with the year 1948.

    1948

    With roots in the manufacturing of vacuum bottles, Zojirushi launches the Pelican Pot, a hot water carafe that was adored for its resemblance to a pelican. Since then, our product development has never stopped.

  • Black and white photo of Zojirushi’s first insulated drink bottle the Tuff Boy. The unit has a cylinder shape with a stainless exterior and black handle. Photo is labeled with the year 1981.

    1981

    Our first entry into insulated drink bottles was the Tuff Boy, with a sturdy inner liner made of stainless steel. Unlike glass liners, there was less chance of breakage so it could be brought anywhere outdoors.

  • Four Zojirushi Tuff Boy, in navy, red, white, and stainless steel colors. Each unit has a large “TuffBoy” label, with a black handle. Photo is labeled with the year 1989.

    1989

    The next generation of the Tuff Boy came with a wave of colors. It came with a sense of fashion and personality that appealed to everyone, who could now bring their drinks everywhere in a colorful style.

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